“Sometimes empowerment isn’t what we lack…prioritization & accountability is. “
-Natasha “Tottie” Weston
Natasha Weston believes “if you want to secure the bag, you have to get out there and show people what you’re werkin with.” As the founder of Brand You HQ and the Host of Table Talk With Tottie podcast, Natasha’s 2019 goal is to help 100 women transform their brands efficiently and effectively. I got a chance to catch with Natasha as we chatted about Brand You HQ, podcasting skills, juggling multiple successful businesses, and the important lessons she learned by running a creative business.
What inspired you to start Brand You HQ?
As a mommy and author, how do you balance all your businesses?
What are some topics you discuss on your podcast, Table Talk With Tottie?
How did you get into podcasting and what’s your favorite thing about it?
What’s the best advice you have for aspiring podcasters?
NW: “My best advice for aspiring podcasters is to JUST START and don’t get caught up in expensive equipment. I recorded 3 full seasons using my iPhone voice recorder in the small closet of my 1 bedroom apartment up until this year and now my show is on every major podcasting platform to include iHeartRadio and Spotify!”
What are some of your favorite books/podcasts?
Has a mistake ever led you to success?
What’s the most important lesson you’re learned in running a creative business?
What do you like to do in your spare time?
What is your biggest goal for 2019?
NW: “My biggest goal this year is to help 100 women actually see a transformation in their personal brands.
Natasha Weston is a bestselling author, brand strategist and Chief Executive Officer at Tot Spot Productions helping female entrepreneurs to create influential and profitable personal brands using the digital space. She has over eight years experience as a professional development workshop facilitator and speaker. In that time she has earned a reputation as an engaging and effective professional who delivers motivation and knowledge in business and entrepreneurship. She achieves this by showing her audience how to acknowledge, build and cultivate their personal brands to become better leaders for tomorrow. She started her career as a public relations representative and has even explored acting and being exposed to filming on the sets of television shows such as Being Mary Jane and Empire. All of these experiences provided her with the foundation that now allows her to provide extreme value to her tribe.
After spending her last years in Corporate America in the banking industry, Natasha is now a sought after speaker and strategist for entrepreneurs and professionals who want to learn her easy to understand approach on personal development and business. With her engaging personality and real life experiences, Natasha connects with her audiences immediately and delivers content that they can understand and implement into their daily lives.
Natasha has made many strides as an entrepreneur over the last decade and has also been recognized by The White House for her work in gender equality at the United State of Women Summit in Washington, DC. As of today, she has been featured by an array of businesses, publications and blogs such as Sheen Magazine, Today’s Black Woman and Market America.
Natasha is also the bestselling author of three books including 10 Effective Ways to Start Your Business with 0 Dollars, Dare to Live Your Dreams and Brand You Like A Boss. When she is not delivering content online and working with clients, she leads her exclusive members only personal branding sanctuary for female entrepreneurs, Brand You HQ. Natasha’s overall goal is to challenge others to tap into their fullest potential in life, business and career.